Tatro®: Hand-Built Magnetic Toys I FREE SHIPPING ON ORDERS OVER $59 I

The Original Tatro® Playset is a childhood vision brought to life. It was created by Will Barrios the Founder & CEO of Tatro®. When Will was a kid he wanted a toy that gave him an unlimited depth of creativity. At the age of 10 he found that toy by creating, out of cardboard and magnets, what would later become the Original Tatro® Playset: a mix and match magnetic world of fun! Barrios studied design at Fordham University in New York City where he stayed for 10 years, eventually moving to Los Angeles, and then home to Louisiana in 2017 to begin working on a new business: Tatro®. Barrios has a background in entertainment, corporate, and non-profit education.

Now, we bring the Tatro® brand magic to you with hand-built magnetic toys for kids and adults to play with for hours. With multiple scene and character options we bring our founder’s joy home to you. Make Tatro® products a part of your family and create a world of magnetic play!

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